PinnedJose Bermejo, MBAA 10 steps Go to Market Strategy framework for SaaS / TechA comprehensive Go to Market strategy framework is designed to help new product introductions or accelerate revenue with existing products…10 min read·Dec 29, 2021----
PinnedJose Bermejo, MBAThe Low-Risk Recipe™: a fresh update on the whole product modelA must-know framework for Go to Market leaders in tech/SaaS4 min read·Dec 9, 2021----
PinnedJose Bermejo, MBAHow the late adopters think before buying your productA real conversation with my mom to understand what late product adopters are looking for·4 min read·Feb 27, 2021----
Jose Bermejo, MBAAI for Market Research 2024: Tools, Use Cases & Best PracticesExplore how Artificial Intelligence (AI) is revolutionizing the field of market research and the exact tools I use to save up to 40% of…5 min read·Jan 21, 2024----
Jose Bermejo, MBA5 Tips To Market Your New Product For GrowthKey Takeways of a talk about innovation adoption with Warren Schirtzinger, cocreator of the “Chasm” framework·4 min read·Jul 10, 2020--1--1
Jose Bermejo, MBA53% of People Think We Buy Technology — They Are WrongMost people think that we buy technology instead of buying progress. Let’s talk on why this approach does not help innovation.·4 min read·Jun 28, 2020----
Jose Bermejo, MBAinBetter Marketing12 Twitter Tips to Grow Your Followers and How It Worked for MeHow I resurrected my Twitter account after almost three years and managed to grow followers 18% in one month·9 min read·Feb 12, 2020--3--3
Jose Bermejo, MBAinThe StartupCustomers Don’t Know What They Really Want. Us Neither.A personal story translated into 6 key takeaways for startups and product development·4 min read·Jan 31, 2020--1--1
Jose Bermejo, MBAinManagement MattersStop asking about disruption. What matters is progressQuestions and misconceptions about disruption theory are arising. What really matters is the progress you are bringing and to whom·7 min read·Jan 22, 2020--1--1
Jose Bermejo, MBAinThe StartupYou Don’t Rule Your Company. Corporate Culture Does…and what to do to implement strategic initiatives not matching your corporate culture·5 min read·Jan 16, 2020--1--1